Since conventions and exhibitions involve mass gatherings, it was a big NO for the events industry to function as per the guidelines issued by the government to lessen down the impact and spread of coronavirus in this pandemic time.
When everyone is trying their best to contain the spread of Covid-19, many put their opinion that for some countries opening of events would have to wait till a vaccine or a cure is found.
But in the case of developing countries like India, where the event industry employs 10 million people and constitutes an INR 500,000 crore market, including organised and unorganised sectors, which have been in a standstill condition.
The question arises that “Can the Indian events industry afford to wait?”
In this context, The Event and Entertainment Management Association (EEMA) has taken the lead in bringing events industry stakeholders together to deliver clear local guidelines and urge the government for events industry reopening in India and also give the industry a plan for going back to work.
EEMA also released an events reopening guidelines as post-pandemic SOPs and urges the government to allow events to resume.
The SOP document was officially released by the special guest of honour, Valsa Singh Nair, Principal Secretary, Tourism & Culture, Govt. of Maharashtra.
The association also tweeted about the EEMA Government Interaction Committee represented by its Chairperson Mr. Lalit Gattani interacted and presented the proposed SOPs for events to Minister of State for Home Affairs.
EEMA Government Interaction Committee represented by its Chair Mr Lalit Gattani, today interacted and formally presented the proposed SOPs for events to the Honourable Minister of State for Home Affairs, Shri Nityanand Rai. #OpenSafeEvents2SaveEvents pic.twitter.com/AJobIxbYl9
— EEMA India (@eemaindia) August 27, 2020

Unlock 4.0: events industry reopening in India from 21st September with a ceiling of 100 people
Expressing the thankfulness to the government, EEMA tweeted
“We thank the government for hearing our pleas to save events by opening up events from 21st September with a ceiling of 100 people.
We will keep dialoguing with them to open the ceiling furthermore on the size of the venue on 4sqmtr per-person formula.“
We thank the government for hearing our pleas to save events by opening up events from 21st September with a ceiling of 100 people.
We will keep dialoguing with them to open the ceiling furthermore on the size of the venue on 4sqmtr per-person formula.
#SafeEvents2SaveEvents pic.twitter.com/XfZ0Ec5YuX— EEMA India (@eemaindia) August 29, 2020
On behalf of the whole events industry, eventshala would like to express the sincere gratitude to the EEMA newly elected committee and especially to the President of EEMA, Roshan Abbas, as under his leadership the EEMA simultaneously initiated a digital campaign #OpenSafeevents2Saveevents encouraging individual companies and associations and trade unions to come together in urging the government to prioritize the reopening of events to help the industry survive which has given this ray of hope as a fruit to the hard work of EEMA COVID taskforce.
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Wiz Bunny is a creative wizard who is an Event Enthusiast and a Passionate Blogger. A Hustler who always finds a way to gets what he believes in. He loves to guide people who are willing to start their career in event management. Through his blog posts, he always tries to mentor aspiring event professionals to achieve their goals in life.